Approached

The Advisory

10,000 GBP. Payment plan available.

We run it. You show up.

We rebuild your positioning, rewrite your LinkedIn and resume, build your target list, draft your outreach in your voice, and prep your conversations. You show up to the conversations as yourself.

For Head of and Director level operators who want the outcome without doing the rebuild work themselves.

Reserve Your Advisory Place →

We take a limited number of Advisory clients each quarter.

Why 10,000 GBP?

Because The Advisory rebuilds your positioning, signal, target list, and outreach to the level that Head of and Director roles require. By the time we're done, your LinkedIn passes the six-second test, your resume aligns to it, your target list of 20 organisations and 80 decision-makers is built, and your senior conversations are drafted in your voice, ready to send. Plus Year 1 of The Approached Membership once it launches in Q1, 2027.

You might be here because

You've had a Positioning Report and a Positioning Call, you know what needs to change, and you've made the decision: you want it done for you, not done by you.
A redundancy, restructure, or contract end is the trigger and there's no time to learn a new system from scratch.
You've tried the DIY route before with other resume writers or coaches. Nothing landed. You want someone who's been on both sides of the hiring decision running the work.
You're still in a role but you know the next move needs to be deliberate, and the work behind closed doors needs doing now, not when the role you want is already advertised.

If any of that sounds familiar, you're in the right place.

What's included

Positioning rebuilt. Your positioning statement, built with you in a 60-minute video call. One sentence specific enough that the right people can repeat it back to you accurately.

LinkedIn fully rebuilt. Banner, headline, About, Experience, Featured. Reads your level, scope, and impact in six seconds.

Resume fully rebuilt. Aligned to the rebuilt LinkedIn so they don't contradict. Ready for any shortlist.

Your target list built. 20 organisations and 80 named decision-makers researched, with the intelligence you need to approach each one.

Outreach drafted in your voice. Senior conversations written for LinkedIn, ready to send or sent on your behalf where you'd prefer.

Two 60-minute follow-up video calls. Conversation Coaching before your first senior meeting. A re-pivot session at Day 30 if signals from the first ten conversations suggest a tweak.

WhatsApp access throughout the engagement. Open line for the questions that come up between calls. Same-day response across combined time zones.

1 Year of the Approached Membership included once it launches in Q1, 2027. A private network of senior leaders globally.

Five business days from kickoff to deliverables in your hands.

How it works

Day 0. The 60-minute kickoff. Live video call to lock your positioning statement and confirm the target list direction.

Days 1 to 5. We do the work. LinkedIn rebuild, resume rebuild, target organisation research, decision-maker research, outreach drafted in your voice.

Day 5. Deliverables in your hands. Ready for you to deploy.

Day 7+. The Window opens. Conversations start.

Conversation Coaching. A 60-minute call before your first senior meeting. We rehearse the meeting, agree the questions you'll ask, the moves you'll make.

Day 30. The re-pivot call. A 60-minute call to adjust positioning, target list, or outreach if the first ten conversations suggest a tweak.

Throughout. WhatsApp access for the in-between questions.

The proof

"I was quite precious about my profile and resume. I didn't think there was anything wrong with it. Within a week of Approached's version going out I had two interviews. One converted to an offer. Just over two months later I started a new role."

Annie G. HR Director, London. Multiple interviews 1 week later. Hired.

"Wow, your new profile looks amazing." "Noticed your LinkedIn profile, the update looks fantastic."

24 hours after his new profile went live he had connections reaching out unprompted. One week later he had a recruiter contact him about an off-market role.

Clifford H. Operations Transformation Director.

"Approached took the time to truly understand my career journey, strengths, and future goals and translated that into a resume and LinkedIn profile that genuinely reflects who I am. Despite a competitive market I had multiple offers and landed a Director role."

Preeti R. Head of Operations. Multiple offers. Landed Director role.

"I spent three months applying, trying AI platforms and other resume writers, and got nowhere. Within 24 hours of working with Approached I had my first interview. Even after 15 years in a single company, I now look professional and have my strengths highlighted."

Stephen P. IT Professional. Interview 24 hours later. Hired.

Who it's for

You're Head of and Director level in UK corporate. You have ten or more years of delivering results at your level. You've never had to job search before, or you have and you're not doing it again the same way.

You want the outcome, not the rebuild work. You'd rather pay someone who has reviewed 8,000+ profiles to do this in five business days than spend three months learning the system yourself.

This isn't for you if you're early-career, or a career changer. It also isn't for you if you want a recruiter to place you in a role. We are not recruiters, and what we do works precisely because it doesn't depend on them.

About me

I'm Cheraine. Former recruiter who built a global recruitment startup. 8,000+ profiles reviewed across 119 countries. MBA (Exec). GradCertCarEd&Dev.

I've sat in the room where the calls get made, where hiring leaders think of three names and call one. I've also been made redundant twice. The 3am thoughts are not abstract to me.

I built Approached because I know what it feels like to have a decade of performance behind you and no idea why the market has gone quiet. And I know exactly what the market needs to see before the calls start coming again.

You can't lose on this

The Approached 30-Day Conversation Guarantee. Do the work. Show up to the 30-day plan. If you don't have at least 10 senior conversations underway with target decision-makers by Day 30, you've earned a 30-minute audit call at no cost. Not a refund. More support.

The Advisory Rebuild Guarantee. If The Advisory deliverables (LinkedIn, resume, outreach drafts) don't sound like you or don't read at the level you're targeting, we rebuild them at no cost.

The Founder Promise. Across 8,000+ profiles I've reviewed and a global recruitment startup I built, I have not yet met a Head of or Director level operator in corporate whose signal couldn't be fixed in 30 days. The capability is always there. The signal is the work.

Availability

We take a limited number of Advisory clients each quarter. The work is intensive, the turnaround is five business days, and the quality stays where it is because the volume doesn't move.

If this is the quarter you want to do this in, the time to apply is now.

Stop Applying. Get Approached.